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This story is part of , CNET’s gift picks with expert advice, reviews and recommendations for the latest tech gifts for you and your family.
Remember Prime Day? Two weeks ago, we were surprised to see that Amazon’s latest 2020 Fire TV Stick streamers weren’t on sale. But that’s now been remedied: Amazon is having an “Alexa Birthday Deals” sale today, and— and both of them have Fire TV Stick deals aplenty. Both new models get $12 knocked off the stick price: The new Fire TV Stick Lite is just $18 and the 2020 Fire Stick — which adds a remote that controls your TV’s power and volume — is just $28. That said, you should skip that last model and pay $2 more for the Fire TV Stick 4K, which is back down to $30.
Truth be told, we’d always choose a Roku over the Fire Stick. And while those streamers don’t appear to be on sale today, Best Buy has already revealed that thelater in November: The Roku Streaming Stick Plus will be dropping to $30, the Roku Premiere 4K will drop to $25 and the new 2020 Roku Ultra will drop to $70. I would hold out for those deals, but if you can’t wait, these Fire TV Stick price drops are certainly enticing.
Note that prices and availability were accurate at the time of publication, but they may fluctuate.
Normally $30, the new-for-2020 Fire Stick Lite gets its first big sale ahead of Black Friday. This stick delivers 1080p streaming with HDR support (but not 4K). The big missing apps are HBO Max and Peacock (for now), but the Alexa-powered voice remote is top-notch. Read our Fire TV Stick Lite review.
The big thing missing from the Fire TV Stick Lite is a remote that controls your TV’s power and volume. The 2020 Fire TV Stick has that remote, and is freshly marked down from $40 to $28. But you should spend $2 more and snap up the Fire TV Stick 4K, which adds support for 4K TV resolution to the mix. Even if you don’t have a 4K set now, spending a couple bucks to futureproof your setup is money well spent. See our Fire TV Stick 4K review.
The Fire TV Cube combines an Alexa voice-controlled speaker, a Fire TV 4K video streamer and a universal remote control into one device. If you like using your voice to control the TV — not to mention other devices in your Alexa-friendly household — it may well be worth taking the plunge on this interesting all-in-one product, marked down from $120 to $80. Note that this is the newest (2019) version, which has added some nice improvements since we first evaluated it in 2018. Read more about Fire TV Cube.
The Fire TV Recast is one of the easiest ways to record and stream over-the-air TV. It integrates seamlessly with a Fire TV Stick and at $100 off it’s an incredible bargain.
Coming in November
The Roku Streaming Stick Plus 4K is our favorite streamer, and at only 30 bucks it will be pretty untouchable in terms of value for money. The Stick offers hundreds of apps, the excellent Roku interface and a robust, voice-controlling remote.
N.B. The deal is part of Best Buy’s pre-Black Friday promotion and is not yet live. Read our Roku Streaming Stick Plus review.
Last month we saw a lot of deals on the end-of-life Roku Ultra, but the 2020 model has barely been out and it’s getting discounted already. From what we’ve seen it’s a significant upgrade — with Dolby Vision and better wireless performance — and at $70 it’ll be a pretty great deal.
N.B. The deal is part of Best Buy’s pre-Black Friday promotion and is not yet live.